PRIVACY POLICY
This Privacy Policy clearly defines the rules for collection, use, storage, protection, and disclosure of user personal information generated during website browsing, order placement, and product consumption. This policy applies to all visitors, registered users, and purchasing customers of the website, and is a legally binding service rule between the platform and users.
We strictly abide by global internet privacy protection norms and relevant regional data protection regulations, adhering to the principles of legality, legitimacy, transparency, and necessity in all data processing behaviors. We only collect user information necessary for business operation and service provision, and will not actively collect any irrelevant sensitive personal data.
The personal information we actively collect includes basic identification information and transaction information voluntarily submitted by users during account registration and order checkout, including name, receiving address, contact information, and order consumption records. All information is used only for order processing, logistics delivery, and standardized after-sales service.
We automatically collect basic technical browsing data generated during user access to the website, including access device type, browser version, network environment, website browsing track, page residence time, and operation behavior data. These anonymous data are used for website operation analysis, page experience optimization, and service function improvement.
All user personal data is stored through encrypted technical means and secure server systems. We establish complete data security protection mechanisms to prevent unauthorized access, disclosure, tampering, loss, and illegal use of user information, and regularly upgrade security protection systems to resist network risks.
We use user legitimate information to complete order fulfillment processes, including payment verification, commodity packaging, logistics arrangement, delivery notification, and after-sales follow-up. All data applications are limited to the scope required to complete shopping services and will not be used for irrelevant commercial purposes without user authorization.
With the explicit consent of users, we may use contact information to push official platform updates, product iteration notifications, and preferential activity reminders. Users have the independent right to refuse and unsubscribe from marketing information at any time, and the refusal operation will not affect normal order service and product usage rights.
We will never sell, rent, or transfer user personal information to irrelevant third-party commercial institutions for profit. We only share necessary order data with authorized service providers who undertake order processing, payment deduction, and logistics distribution services, and all cooperative institutions have signed strict data confidentiality agreements.
All third-party service partners who contact user data have standardized data protection capabilities and compliance qualifications. They can only process user data within the scope of entrusted business services and are prohibited from using user information for independent marketing and illegal behavior.
Users have the right to inquire, verify, correct, and delete their personal information stored on the platform. If users need to sort out or clear personal data records, they can submit applications through official website channels, and we will complete identity verification and data processing within a standardized cycle.
We set a reasonable data retention cycle. User order data and service records will be retained in accordance with commercial operation and legal compliance requirements, and redundant data will be cleared and anonymized after the retention cycle expires to reduce information security risks.
Our website uses standard browser cookie technology to optimize browsing experience, retain shopping cart data, record user preference habits, and improve website operation fluency. Users can independently adjust cookie permission settings through browser functions, and disabling partial cookies will not affect basic website browsing functions.
We reserve the right to appropriately update the content of the Privacy Policy according to business adjustment, functional iteration, and regulatory requirement changes. The updated policy content will be displayed on the official website page in real time, and continued use of the website service will be deemed recognition and acceptance of the latest policy terms.